According to data collected by the European Parliament, 68% of citizens are in favour of the use of Artificial Intelligence. This high percentage reflects the popularity and acceptance of this technology among society.
In Shapelets, we always say that almost without realizing it, Artificial Intelligence has become part of the daily life of citizens and we can find its application in different areas such as automotive, cybersecurity or traces associated with covid. Therefore, it is not surprising that it has become one of the best known innovative technologies.
Nevertheless, this technological disruption is becoming key, especially in the field of business and sales. In fact, among other things, Artificial Intelligence helps companies develop new products and services that allow streamlining and optimizing sales routes, increase production and quality, or save energy.
Consequently, as we have just witnessed how brands prepared for the 2021 Christmas campaign, we bring to you some of the main advantages of Artificial Intelligence for online businesses to succeed at future sales campaigns: