Companies collect a great volume of information that increases day by day. In fact, it is estimated that the volume of data generated worldwide will exceed 180 zetabytes in 2025 and, according to Seagate, that same year 75% of the world’s population will have an interaction that will generate data every 18 seconds, so the volume of information will force businesses to increase their speed of data ingestion and analysis.
Thus, over the next few years Big Data will continue to be one of the key pieces for the development and success of many companies, since the collection of information will help many businesses to improve in aspects such as sales, strategies or labor relations.
Nevertheless, the high volume of information will also force companies to use Smart Data tools that allow them to develop an intelligent use of the obtained data. Not all data provides the same value to companies, and in this scenario, the quality of the information will prevail over the amount of stored data.